A sign on the side of a store or in a bar often represents a brand or product.
But now a startup is trying to change the way beauty salons sign their names, in a bid to be the first in the industry to get the job done.
Janet Beauty Salon, an online salon and boutique, has launched a new sign language interpreter.
The signer says hello, and the signer’s name appears in green text on the sign, while the customer can click on the “I Agree” button to confirm the order.
“People can say, ‘I like that you think of my name,’ and I’ll say, like, ‘Oh, you like that, too?'” said Janet CEO and cofounder, Marjorie Matson.
“It’s more like a phone call, I’m happy to help.”
Janet’s first sign language interpretation was done for the likes of Target, but Matson believes her approach is better for other companies that want to sign up for a sign language sign language program.
“If they don’t have an interpreter, it’s not like they don-t have a problem,” she said.
“But with an interpreter they can see what they’re doing.”
For example, when the company signs up for the sign language interpreting program, they’re not supposed to be able to see what the customer says.
“I just want to say this: If you can’t say your name, just stop it,” Matson said.
“When people say, you know, ‘Thank you for signing up for our interpreter,’ I can’t tell them, ‘No, I don’t need your interpreter,'” she said, adding that the company will give interpreters the names of the customers they’ve spoken to.
“They can just go on and sign up, but we want them to sign with a full understanding of their rights.”
The company has been working on its new interpreter for some time.
Janet has partnered with the U.S. Department of Defense, and says the project has been approved by the U,S.
Army, and Air Force.
The company hopes to be in the program by the end of 2018.